Why was a floating QR code the most talked-about ad on social media? — According to digital research firm, Brandwatch, the brand that “won” the Super Bowl this year was the one that ran the simplest advertisement. The sixty-second ad was a color-changing QR code bouncing across a black screen to an electronica soundtrack that could have been straight out of Stranger Things. …

How companies on LinkedIn are advertising for your services — Cold sales reach-outs on LinkedIn are the worst. “Dear Sir, I see you are a leader in the web design industry.” No, I’m not. “Hello, we seem to have lots of shared connections…” No, we don’t. We have one. One has never equalled lots. “Hi there, we have never met…

The simplest career guide you’ll ever need (probably). — Preventing change and sticking to things we already have control over is human nature — just ask Britney Spears’ father (too soon?). We fear failure. I’ll prove it to you. If you’re like me, there’s a great chance you’ve had a conversation with a friend that goes just like this: …

Your biggest competitor might be people’s attention spans — The keys on my Macbook go tappity-tap-tap-TAP, my finger dance turning to a hard stomp on the enter key for the last stroke, an unabashed gesture that I’d absolutely f#$@ing nailed this post! If you’re still reading this article until right…about…here, congratulations! Your attention span lasted more than eight seconds…

“Build it and they’ll come” is never a good strategy. — Why do many new businesses fail? The answer is surprisingly easy — they never find any customers! I don’t mean to be Captain Obvious here, but one of the most important things we need to do in a new business is get customers. As it happens, this is also one…

Double-digit sales growth is hard. So focus on single-digit growth to achieve your goals. — “Don’t look around…be satisfied with even the smallest step forward.” — Marcus Aurelius. Whether we consider ourselves creators, side-hustlers, solopreneurs or entrepreneurs, we all share one truth: Motivating ourselves to continue growing sales over and over again gets hard. We’ve all had that experience of sitting at the keyboard, blankly…

Sharing the broad steps from a real-world project for those curious about NFT art. — If you’re like many folks, you probably think that non-fungible token art (NFT art) is something only smart, talented people can do. Plus, you keep hearing about this “blockchain” thing and figure that’s reserved for technical geniuses. …

They say fortune favors the brave…not the naive. — So, you want to work for an early-stage SaaS startup. You know it’s going to be tough, but you’re up for the challenge. And hey, if some sacrifices need to be made (fewer boozy lunches? More two-minute noodles? No big deal!), then that just makes life more interesting, right? Not…

What does it take to expose your devil inside? — When I was in my late teens, I deliberately told a lie. A young lady I was fond of asked if I had a girlfriend. I said no. But I did have a girlfriend. …